In 2005 UmpireHockey.com wrote about the use of wireless communication systems in the USA at the high school and college level. Euro Hockey League, like other competitions at the highest levels, has been using and expanding on the use of wireless systems. Now, in addition to the umpires communicating with each other, television producers can listen in and broadcast on-field discussions umpires hold with players and coaches.
ABOUT EURO HOCKEY LEAGUE
With the aim of developing club hockey at an international level, the European Hockey Federation, in cooperation with Dutch sports marketing and media agency PRO SPORT, has introduced Euro Hockey League, a new format replacing European Cup competitions from the 2007/2008 season onward.
In Europe, club hockey is at the heart and base of the sport, with players spending 30 to 35 weeks per year training and playing with their clubs. Euro Hockey League sets out to promote and reinforce the status of club level hockey by creating new and more opportunities for the big European clubs to play each other in the international arena and giving club hockey more exposure, more spectators, more and high quality TV coverage and a broader media and marketing platform.
The target group for Euro Hockey League, its TV partners and sponsors consists of millions of European sports fans in countries in all the continent, with Euro Hockey League designed to attract interest from not only hockey fans but sports fans in general. This will be achieved by the professional marketing of the competition by established Dutch sports marketing and media agency PRO SPORT, the production and provision of top level TV coverage, and through a number of format variations introduced to make the game more transparent and attractive to TV viewers and spectators on site.
To visit the Euro Hockey League online click here.
